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Marketing Strategies

Have a certain audience you would like to reach?

Developing a marketing strategy tailored to your business or organization consists of:

Target Market: Identify your audience. Research industry trends that create a demand for your product or service, market size, client demographics, unique trends.

Competitive Advantage: What gives you the advantage over similar businesses and organizations?

Sales Plan: How will you sell your product/service to customers?

Marketing Goals: Grow market share; increase attendance (faith-based organizations) and sales (start-up businesses) by X percent.

Marketing Action Plan: What channels will be used to achieve your marketing goals? i.e. Pay-per-click (PPC) with Google Ads, branding, public relations, non-digital practices.

Marketing Budget: Breakdown costs of marketing plan?

Need a Strategic Plan or Needs Assessment for your Start-up Business?